![]() Practical implications: For symbolic/expressive brands that are conspicuously consumed, that narrowly target distinct and homogenous groups of people in industries where elitist practices are acceptable, companies can build brands via customer rejection. The study’s results are however so strikingly clear that even if some of the effect were due to extraneous variables, it would be hard to disregard the poor match between overweight and obese women and the clothes offered to them. It is therefore possible that the mismatch between assortments and the population is in part attributable to geographic and demographic factors. Research limitations/implications: The survey is limited to London while the corresponding population is British. A gap analysis is carried out in order to determine whether the supply of clothes match the demand of each market segment.įindings: The surveyed accessible luxury garments come in very small sizes compared to the individuals that make up the population. Purpose: To investigate if accessible luxury fashion brands discriminate overweight and obese consumers.ĭesign/methodology/approach: The physical sizes of garments are surveyed in-store and compared to the body sizes of the population. Ultimately it provides a better care in the whole for the individual person seeking care. There is hope that person-centred care, among other things, will increase participation that could lead to shorter hospital stays and risk of needing to seek care again short after being discharged from the hospital. Despite the obstacles that seem to exist, there is a positive spirit among the nurses in relation to the implementation of person-centred care. Participants experience that PCC will place higher demans on the healthcare staff, especially nurses, regarding time, knowledge and communication skills.Ĭonclusion: To provide the best care, there has to be dedicated and competent staff who also have the support and understanding from the management. Result: There is hope among the participants that implementation will bring a better and safer care, but also concerns about fear of change among the healthcare staff and increased workloads. Eight interviews were strategically chosen and a content analysis was carried out. Method: An inductive qualitative study where eleven interviews was completed. To achieve the improved care that PCC can bring, there is need for a well- planned and clear implementation plan from the management.Īim: To describe the nursing staffs experience of implementing person-centred care as a work procedure in inpatient care. PCC as a concept began in dementia care, but is now the approach that most healthcare institutions strive after. Background: Person-centred care (PCC) is when the person seeking care get’s involved in their care and are seen as more then their illness or ailment. ![]()
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